Marketing Executive - Kuala Lumpur, Malaysia - Midea Scott & English Electronics Sdn. Bhd.

Midea Scott & English Electronics Sdn. Bhd.
Midea Scott & English Electronics Sdn. Bhd.
Verified Company
Kuala Lumpur, Malaysia

2 days ago

Siti Tan

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Siti Tan

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Description

Marketing Executive (Branding and Communication Specialist - RAC)

Job Description:


We are seeking a highly skilled Branding and Communication Specialist to lead impactful marketing initiatives within our Fortune 500 corporation.

In this role, you will orchestrate innovative campaigns and promotional endeavors that have the power to significantly influence our company's success in alignment with prevailing industry trends and consumer demands.


Your primary objective is to engage the market and kindle customer interest in our offerings while fortifying our reputation and supporting continuous growth.


Key Responsibilities:


  • Collaborate closely with branches, organized channels, and dealers on sales and marketing campaigns, and promotional strategies.
  • Ensure efficient distribution of our products through all nationwide channels, with a focus on instore market share, prominent displays, and appropriate signage.
  • Conceive and develop intuitive retail marketing strategies.
  • Take charge of establishing and revamping product display areas in new and existing sales channels.
  • Maintain a close partnership with vendors for the setup of product display areas and other retail marketing activities.
  • Monitor the expansion of sales channel displays using various metrics and deliver performance reports.
  • Prepare and monitor budgets and expenses.
  • Ensure adherence to company policies and procedures in all outlets and promptly report any concerns to superiors.
  • Provide market insights on competitors' activities, product merchandising, and related matters.
- fulfill any additional responsibilities as assigned by your superior.


Requirements and Skills:


  • Proven experience as a marketing executive or in a similar role.
  • Profound understanding of strategic planning principles and best marketing practices.
- effective communication skills in verbal and written formats, including strong presentation and professional writing abilities.

  • Exceptional organizational and timemanagement skills.
  • Bachelor's degree (BSc/BA) in marketing, business administration, or a relevant discipline.
  • Capable of working both independently and collaboratively within a team.
  • Ability to thrive in highpressure environments.
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