Content Specialist - Puchong, Malaysia - DK Leather Seats Sdn Bhd

DK Leather Seats Sdn Bhd

Verified Company

Puchong, Malaysia

3 days ago

Posted by:

Siti Tan

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Job Requirement

Bachelor's degree in Communications, Marketing, Advertising, or a related field
2+ years of experience in social media content development with execution
Experience in managing accounts on different social media platforms such as Facebook, IG, LinkedIn, YouTube, Google Ads, TikTok etc.
Copywriting experience is a must
Intermediate experience with digital media production, social media marketing, and digital marketing tools, such as Meta Business Suite Insights, Google Analytics, Hootsuite, Mailchimp, and others
Experience with search engine optimization (SEO), search engine marketing (SEM), and social media optimization (SMO)

Job Responsibility

Create digital content and plan the development and implementation of multichannel digital marketing campaigns.
Propose campaign budget, strategically allocate resources, and monitor digital marketing campaign spend
Work closely with the respective departments to ensure our promotional content aligns with our brand identity and company values.
Prepare quarterly and annual reports and presentations on the success of our digital strategies and campaigns for executive leadership.
Manage and ensure the quality of content on our company's social media accounts
Create content calendar in line with marketing and branding requirements of each brand
Communicate with relevant departments and parties to ensure the use of the right tone and messaging
Develop, implement, and adapt marketing strategies
Create frameworks for communication with target audiences
Manage marketing budgets and optimize expenditures
Follow advertising news and implement new trends
Analyze campaign metrics and adapt accordingly