Ad Operations Specialist - Kuala Lumpur, Malaysia - Kamlax Global Technologies SDN BHD

Kamlax Global Technologies SDN BHD

Verified Company

Kuala Lumpur, Malaysia

1 week ago

Posted by:

Siti Tan

beBee Recruiter

Description

Job Title:
Ad Operations Specialist / Digital Marketing Specialist (12-Month Contract)

Location:
Kuala Lumpur, Malaysia

For Locals in Malaysia only

Responsibilities:

Utilize media/agency experience to independently set up and manage online advertising campaigns, focusing on Ad Operation strategies rather than general digital marketing.
Execute campaign setup, adtrafficking, and admanagement, ensuring all activities comply with platform specifications (e.g., AdSpec) and timely delivery of creative materials.
Independently manage various systems and tools (e.g., Symphony, Sizmek, DoubleClick Manager) to optimize campaign performance and execute accurate tag implementation.
Ensure precise execution of tags and accurate data harvesting for campaign analytics and reporting purposes.
Provide technical support to GroupM Agency planners and GroupM Services teams, offering insights and guidance on ad operation strategies.
Stay updated with new tools and technologies in ad operations, actively learning and implementing them to enhance campaign performance and measurement, including Dynamic Creative Optimization (DCO) or equivalent tech platforms.

Requirements:

23 years of specialized experience in Ad Operations within a media/agency setting.
Proven track record in setting up, managing, and optimizing online advertising campaigns independently.
Proficiency in managing various systems and tools like Symphony, Sizmek, DoubleClick Manager, etc.
Strong attention to detail with the ability to ensure compliance with platform specifications and accurate execution of tags.
Excellent communication skills to provide technical support and collaborate effectively with agency planners and services teams.
Ability to adapt and learn new tools and delivery technologies to maximize campaign performance.
Understanding of adtech landscape and familiarity with Dynamic Creative Optimization (DCO) or similar platforms is a plus.