Digital Marketing Executive - Kuala Lumpur, Malaysia - Lunix Luminous Sdn Bhd

Lunix Luminous Sdn Bhd
Lunix Luminous Sdn Bhd
Verified Company
Kuala Lumpur, Malaysia

4 weeks ago

Siti Tan

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Siti Tan

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Description

ABOUT THIS ROLE

KEY RESPONSIBILITIES

Market Research:


  • Conduct market research to identify trends, competitors, and potential opportunities.
  • Analyze consumer behavior and industry developments to inform marketing strategies.

Campaign Planning and Execution:


  • Develop and implement comprehensive marketing campaigns across digital and traditional channels.
  • Collaborate with creative teams to create compelling and effective marketing contents.

Digital Marketing:


  • Optimize online presence and user experience to drive engagement and conversions.

Content Creation:


  • Create and curate content for various platforms, ensuring alignment with brand guidelines.
  • Develop engaging and informative blog posts, articles, and promotional materials.

Brand Management:


  • Ensure consistent brand messaging and visual identity across all marketing channels.
  • Monitor brand perception and take proactive measures to enhance brand image.

Lead Generation:


  • Implement lead generation strategies to attract and convert potential customers.
  • Collaborate with sales teams to ensure effective communication of product/service offerings.

Analytics and Reporting:


  • Utilize analytics tools to track and measure the performance of marketing campaigns.
  • Provide regular reports and insights to measure the effectiveness of marketing efforts.

Event Coordination:


  • Plan and coordinate marketing events, trade shows, and promotional activities.
  • Represent the company at industryrelated events to build networks and brand visibility.

Customer Relationship Management (CRM):


  • Utilize CRM systems to manage customer data and track interactions.
  • Implement strategies to enhance customer retention and satisfaction.

KEY REQUIREMENTS

  • Bachelor's degree in Marketing, Business, or a related field.
  • Proven experience in a marketing role, preferably in a similar industry.
  • Strong understanding of marketing principles and techniques.
  • Excellent written and verbal communication skills.
  • Proficient in digital marketing tools and platforms.
  • Creative thinker with the ability to generate innovative ideas.
  • Strong project management and organizational skills.

WHAT WE OFFER:


  • Competitive salary
  • Health and wellness benefits
  • Professional development and growth opportunities
  • Positive and collaborative work environment

Pay:
RM3, RM5,000.00 per month
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