Digital Data Analyst - Kuala Lumpur, Malaysia - Artefact

Description

Over ons

Artefact is the next generation end-to-end data service company, with a focus on consulting and marketing, that helps organisations transform data into value and business impact.

Our broad range of data-driven solutions in data consulting and digital marketing are designed to meet our clients' specific needs, always conceived with a business-centric approach and delivered with tangible results.

We have 1000+ employees across 16 offices who are focused on accelerating digital transformation.

Thanks to a unique mix of company assets:

State of the art data technologies, lean AI agile methodologies for fast delivery, and cohesive teams of the finest business consultants, data analysts, data scientists, data engineers, and digital experts, all dedicated to bringing extra value to every client.

About The Role

Key Areas of Responsibility

• As a Digital Data Analyst, your role will encompass:_
• Conducting projects to accompany the transformation of your clients' businesses through the effective collection, processing, and visualisation of data
• Creating and implementing a tagging plan, using analytics tools according to the template and basic configuration
• Extracting valuable insights from our clients' marketingrelated data sources.
• Designing dashboards for marketing decisionmaking while taking into account the business needs
• Responsible for turning raw data into valuable insights using relevant analytic tools.
• Performing audit reports and creating web analysis studies (client journey, landing page, channels ROI) by defining and monitoring different KPIs and PIs
• Monitoring different activities that can be impacted by web analytics (Activation, UX/CRO, tracking, trafficking).
• Actively contributing to the expertise level and competencies of the Data & Analytics team

Performing data projects

• Securing delivery on your projects
• Communicating your work and achievements among the team
• Working closely with your Consulting counterpart to build and maintain strong relationships with your clients and best understand their needs
• Ensuring that your solutions are bringing values to the client problematic
• Being a good team player, knowing your role and responsibility in the global ambition

Competences & Skills

With a minimum of 1 year of working experience in a data-driven working environment, you should have experience and knowledge in:

• Knowledge of web analytics platforms like Google Analytics, Adobe Analytics, etc.
• Knowledge in working with a tagging plan, either by optimising an existing setup by solving problems and challenging existing tagging plan, or draft and set-up a tagging plan according to the template.
• Familiarity with tag management systems like Google Tag Manager, Tag Commander, Tealium IQ Tag Management, Launch/DTM etc.
• 1 or 2 programming languages among SQL, Python and/or R.
• 1 or more Data visualisation tool (Tableau, Data Studio, Dataviz, R / Python dataviz libraries,)
• Academic level of education (Bachelor or Master)

In addition, you have knowledge in one or more of the following technologies:

• Google Cloud Platform resources (Big Query, Google Cloud Storage) or its equivalent in Azure or AWS
• You know how to connect to an API through the knowledge of the different authentication method (OAuth, HTTP Basic, API key)
• Advertising tool, linked to tracking and/or analytics in a marketing context (Google Analytics, Adobe Analytics, DMP, DSP, Adservers, DV ETL tool (Airflow, Dataiku, Dataflow, Dataprep )
  Our Belief

We believe data is changing the world, and it's just the beginning. We want this to be done in the right way, with transparency and ethics. This is the only way to create sustainable impact for business and society.


Our Mission
We are on a mission to build the next generation of data leaders who:

• Fully capture the power of data & digital to deliver business value ;
• Bring understanding, trust & transparency of data into our society.

Our Values

• Collaboration : People of different background and expertise working closely together;
• Trust & Transparency: Dealing with data topics with integrity and ethics; Realistic and honest with our capabilities and limitations;
• Innovation: Always working on the most trendy and new topics on data and digital; Always on top of the new ways of using data;
• Action: We would rather do than to tell what to do; Has a "building the plane while flying" agile mentality.

Our Unique Attributes

• We bring great value to business and create a better society with the understanding, transparency and ethical use of data ;
• We build the next generation of data leaders ;
• We disrupt the market:
• Data Native
• Born with data and defining data ;

• ART + SCIENCE

• Mixture of talents in ART (Creative, Planning, Media, Consumer Engagement) and SCIENCE (Data Consulting, Data Science, Data Engineer) ;

• One P&L

• Integrated & collaborative, with all chapters working toward t