Digital Marketing Manager - Kuala Lumpur, Malaysia - Stream Empire Holdings

Stream Empire Holdings

Verified Company

Kuala Lumpur, Malaysia

1 week ago

Posted by:

Siti Tan

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KEY DUTIES / RESPONSIBILITIES:

Responsible for maximizing demand across affiliates, PPC, display remarketing, SEO and paid social media through holistic approach and strategy
Manage daily, weekly, and monthly budget allocations, as well as demand and ROAS projections
Work closely with the brand, merchandising and ecommerce team to create the best digital marketing strategy of the product offering and promotional calendar
Work closely with sales, ecommerce, marketing and social team to analyze the traffic and deliver successful digital campaigns
Monitor and analyze campaign outcomes by utilising analytical and reporting tools to assess campaign performance
Prepare reports on the performance of the marketing campaigns and, use data and insights to drive business decisions
Develop new innovation opportunities and propositions that will create future growth and transformation across all digital channels
Provide leadership and guidance on the team's direction by setting clear achievable goals
Mentor team members and facilitate their growth and improvement, while addressing any performance or disciplinary issues
Any other relevant duties as assigned, to meet the growing and changing needs of the business

JOB REQUIREMENTS:

Bachelor's degree in marketing or relevant field
A minimum of 5 years' experience in a digital marketing and/or advertising position
Indepth knowledge of various social media platforms, best practices, and website analytics
Solid understanding of HTML, CSS and JavaScript is required
Highly creative with excellent analytical abilities
Outstanding communication and interpersonal skills
Uptodate on the latest trends and technologies in digital marketing
Able to work in a fastpaced working environment
Able to work independently with minimum supervision
Flexible and agile to adapt to changing demands of the market and industry
Willing to work in Damansara Heights