- Work with Marketing & Communications Manager for all marketing initiatives to ensure on-brand
- positioning and awareness across all aspects of the marketing mix in a timely manner.
- Create clear and impactful marketing message that represents the schoolâs brand and value
- proposition to market segment and accordance to Tenby Schools guideline.
- To ensure marketing initiatives are aligned with the schoolâs unique selling proposition.
- Lead Generation : Assist in the development and implementation of leads generation campaign
- with data and analysis.
- Website & Social Media : Create compelling social media contents that would retain current
- parents and attract new prospects.
- School Relationship : Develop and maintain mutually beneficial relationship with School
- Leadership Team, Academic & Administrative staff where you provide advice and guidance on
- marketing and brand-related matters.
- Event Marketing : Support schoolâs events, including planning, and content creation for Open
- Days, Campus Tour, Webinars, Workshop and community events.
- Website & Social Media content : Collaborate with SLT, Academics & Regional Team to create
- social media content that will help grow digital presence of the school.
- Support in design, photography & videography of school
- Work closely with stakeholders to deliver creative works.
- Overseeing creative works from creative agency or other related vendor.
- Secretarial Services: Provide administrative and secretarial services including manage
- appointments and phone calls as requested by the Campus Principal in a timely, professional
- manner.
- Provide a high level of customer service to staff, students, parents, visitors and callers to the
- school.
- Receive, sort, and prioritize mail and emails, redirecting as appropriate and responding to all
- routine correspondence daily in a timely manner.
- Ensure the filing system for the Campus Principal is kept up to date.
- Sharing communication with school community including parents
- Process stand-down documentation.
- Working with other departments in organizing school events.
- Establish and maintain effective working relationships with ISP and other school staff members
- and contribute to the general team well-being.
- Protect confidentiality of records and information about students/parents/staff and use
- discretion when sharing such information.
-
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Graphic Designs and Social Media Specialist cum Admin Officer - Semenyih, Malaysia, Selangor - Tenby International School Setia EcoHill
Description
Purpose of Role
Assist and manage the planning, delivery, and evaluation of 360 marketing mix, to help deliver student recruitment and school brand objective.
ISP Principles
Begin with our children and students. Our children and students are at the heart of what we do. Simply, their success is our success. Wellbeing and safety are both essential for learners and learning. Therefore, we are consistent in identifying potential safeguarding issues and acting and following up on all concerns appropriately.
Treat everyone with care and respect. We look after one another, embrace similarities and differences and promote the well-being of self and others.
Operate effectively. We focus relentlessly on the things that are most important and will make the most difference. We apply school policies and procedures and embody the shared ideas of our community.
Learn continuously. Getting better is what drives us. We positively engage with personal and professional development and school improvement.
Key Responsibilities
⢠Marketing Initiatives
⢠Digital Marketing
⢠Portfolio Management
⢠Creative Work
⢠PA to Campus Principal
Requirements
⢠Job Related Education and Qualifications & Knowledge
Essential - Degree or Postgraduate (or equivalent qualification)
Desirable - Degree in Marketing, Communications, Art or related.
⢠Experience
Minimum 2 yearsâ experience in marketing/communications or similar role or fresh graduate.
Has the knowledge on below-the-line, above-the-line and digital marketing campaigns that are
highly effective.
⢠Skills/Abilities
Strong operational and project management skills.
Assist in development of strategies, planning and managing for implementation of marketing
strategies.
Ability to execute marketing initiatives in timely manner with hands-on collaborative style of
working.
Excellent written and verbal communication skills.
Well versed with Microsoft Office.
Design experience is an added advantage.