Marketing Communication Executive - Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

Only for registered members Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

2 days ago

Default job background
+ Develops a public relations program for the hotel based on its marketing goals. Liaises with Marketing in targeting specific markets and developing the public relations strategies to reach these markets +
+ Develops media contacts, plans press conferences and other press activities. Acts as hotel's liaison with media to promote good publicity and counteract bad publicity.
+ Develops and organizes promotional activities, coordinates with departments concerned; invites VIPs and media to promotional activities; prepares and issues press releases
+ Establishes sales leads from the study of magazines, newspapers and form personal contacts; coordinates sales leads with Banqueting and Sales Departments
Job summary: The Marketing Communication Executive will develop a public relations program for the hotel based on its marketing goals. He/She will liaise with Marketing in targeting specific markets and developing the public relations strategies to reach these markets.

Benefits

  • Maintains mailing list/contact file

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