Marketing Executive - Kuala Lumpur, Malaysia - eZee Technosys (M) Sdn Bhd

Description

Ezee technosys is a company providing software solutions for the hospitality industry, including hotels, restaurants, and other accommodation providers. They offer a range of products and services designed to help businesses in the hospitality sector manage their operations more efficiently. This may include property management systems (PMS), online booking and reservation systems, point-of-sale (POS) software, and other related tools.

The Role

Your responsibilities will include:

• Develop and implement comprehensive marketing strategies and plans to achieve company goals.
• Plan and execute marketing campaigns across various channels, including digital, social media, email, print, and events.
• Identify and define target customer personas and segments to ensure that lead generation efforts are focused on the most promising prospects.
• Maintain and grow our social media presence by creating engaging content and interacting with our audience.
• Conduct market research to identify trends, customer needs, and competitive insights.
• Monitor and analyze marketing campaign performance, prepare reports, and provide insights to improve marketing effectiveness.
• Assist in planning and organizing marketing events, trade shows, webinars, and promotional activities.
• Collaborate with cross-functional teams to ensure marketing initiatives align with overall business objectives.
• Maintain brand consistency across all marketing materials and ensure compliance with brand guidelines.

Ideal Profile

• A Diploma/Degree in Marketing, Business, or a related field (or equivalent work experience).
• Proven experience in marketing roles, with a strong understanding of marketing principles and best practices.
• Proficiency in digital marketing tools and platforms, including Google Analytics, SEO tools, email marketing software, and social media management tools.
• Strong written and verbal communication skills.
• Analytical mindset and the ability to interpret data to make informed decisions.
• Creative thinking and the ability to generate innovative marketing ideas.
• Excellent organizational skills and the ability to manage multiple projects simultaneously.
• Team player with strong interpersonal skills.

What's on Offer?

• Opportunity within a company with a solid track record of performance
• Strong opportunities to progress your career
• Attractive Salary & Benefits