- Support the bank's business lines (product teams) to identify acquisition and sales growth opportunities and develop strategies towards increasing sales, profitability, customer retention and cross-sell through marketing campaigns, analytics, MIS and reporting.
- Use SQL, SAS, R, Python and other analytical development tools to design analyses and measure key metrics.
- Use data mining techniques, programming skills to build analytics models to identify business opportunities and improve predictive ability.
- Conduct analysis, formulate insights and summarize findings for presentation to management.
- Apply quantitative methods and techniques to manage and analyze large sets of data.
- Create reports and dashboards that provide key business insights for fast decision making
- Visualize and present large sets of data in Tableau in a dynamic and insightful manner.
- Use Robotic Processing Automation (RPA) to improve processes for campaign and report / dashboard generation and deployment.
- Participate and contribute towards related projects at both department and bank-wide level
- Degree in Data Science, Actuarial studies, Mathematics/Statistics, Computer / Information Science or related disciplines
- Experience/ Exposed to SQL (Beginner to Intermediate) preferred
- Experience/ Exposed to Tableau & Datawarehouse environment preferable but not mandatory
- Strong analytical skills, highly numerate with strong critical thinking ability
- Good interpersonal and communication skills
- Strong ability to influence and negotiate
- Able to prioritize tasks and manage time independently
- Malaysian citizen
Executive, Marketing - Kuala Lumpur, Malaysia - Hong Leong Bank Berhad
Description
If you are looking to excel and make a difference, take a closer look at us...
Overview
Design & Build
Analysis & Reporting
Process Improvement
Other
Qualifications
Experience
Skills
Other Requirements
About Hong Leong Bank
We are a leading financial institution in Malaysia backed by a century of entrepreneurial heritage. Providing comprehensive financial services guided by a Digital-at-the-Core ethos has earned us industry recognition and accolades for our innovative approach in making banking simpler and more effortless for our customers. Our digital and physical offerings span across a vast nationwide network in Malaysia, strengthened with an expanding regional presence in Singapore, Hong Kong, Vietnam, Cambodia, and China.
We seek to strike a balance between diversity, inclusion and merit to achieve our mission of infusing diversity in thinking and skillsets into our organisation. Candidates are assessed based on merit and potential, in line with our mission to attract and recruit the best talent available. Expanding on our "Digital at the Core" ethos, we are progressively digitising the employee journey and experience to provide a strong foundation for our people to drive life-long learning, achieve their career aspirations and grow talent from within our organisation.
Realise your full potential at Hong Leong Bank by applying now.