M483 -CY- C Search Engine Optimization Specialist - Johor Bahru, Malaysia - Nala Groups

Description

Job Code : M483 - CY - C(A45)

Job Title: Search Engine Optimization Specialist (SEO Specialist)

Salary Range: Basic RM8k - RM15k

Mon - Fri (9:00am - 6:00pm) 1 hour rest

Sat (9:00am - 2:00pm)

Working Location: Mid Valley Southkey, JB

Company Background:IT Solution

Job Description

1. Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns

2. Track, report, and analyze website analytics and PPC initiatives and campaigns

3. Research and implement search engine optimization recommendations

4. Research and analyze competitor advertising links

Develop and implement link building strategy

5. Work with the development team to ensure SEO best practices are properly implemented on newly developed code

6. Work with editorial and marketing teams to drive SEO in content creation and content programming

7. Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

Job Requirements

1. Proven SEO experience

2, Proven SEM experience managing PPC campaigns across Google and Baidu

3. Solid understanding of performance marketing, conversion, and online customer acquisition

4. Working knowledge of HTML, CSS, and JavaScript development and constraints

5. Knowledge of ranking factors and search engine algorithms

6. Up-to-date with the latest trends and best practices in SEO and SEM

BS/MS degree in a quantitative, test-driven field

7. Minimum 3 years related working experience