Manager - Personal Financial Services (E - Commerce-Channel Marketing)-1 - Kuala Lumpur, Malaysia - Hong Leong Bank Berhad
Description
If you are looking to excel and make a difference, take a closer look at us...
Functional (job responsibilities)
• To collaborate with internal (inter-department, branches, sales & digital team) & external parties to design & monitor campaigns, promotions, roadshows, tie-ups & marketing plans to achieve departmental target – specifically for DuitNow merchants.
• Define KPI metrics for each campaign, ensuring that the campaigns are executed and are within budget.
• Develop, plan and implement events, roadshow and outposts that are merchant-oriented to support key marketing campaigns – for sales operation team to execute.
• To monitor, track and drive campaigns to drive DuitNow onboarding & engagement, device merchant on boarding forums contents for sales operation team usage for training (active) & usage.
• Leverage on insights and data analysis and propose opportunity to increase productivity of each campaign – to drive penetration and continuous engagement with merchants.
• To track, monitor, develop and plan content management for any trade materials usage required by internal stakeholders and fulfilled from external stakeholders.
• Support Manager - Personal Financial Services (Business Project Management & E - Commerce) in driving and delivering the marketing target & strategy set for the division.
About Hong Leong Bank
We are a leading financial institution in Malaysia backed by a century of entrepreneurial heritage. Providing comprehensive financial services guided by a Digital-at-the-Core ethos has earned us industry recognition and accolades for our innovative approach in making banking simpler and more effortless for our customers. Our digital and physical offerings span across a vast nationwide network in Malaysia, strengthened with an expanding regional presence in Singapore, Hong Kong, Vietnam, Cambodia, and China.
We seek to strike a balance between diversity, inclusion and merit to achieve our mission of infusing diversity in thinking and skillsets into our organisation. Candidates are assessed based on merit and potential, in line with our mission to attract and recruit the best talent available. Expanding on our "Digital at the Core" ethos, we are progressively digitising the employee journey and experience to provide a strong foundation for our people to drive life-long learning, achieve their career aspirations and grow talent from within our organisation.
Realise your full potential at Hong Leong Bank by applying now.