Jobs

    Marketing & PR - Cross Border Ecommerce - Malaysia - Shopee

    Shopee
    Shopee Malaysia

    5 days ago

    Shopee background
    Full time Technology / Internet
    Description

    Job Description:

    • Plan, execute, and optimize respective Shopee lead generation-focused performance marketing campaigns.
    • Work with media and PR agencies to execute external communication to accelerate Shopee's awareness.
    • Take the lead on creatives (ex. ad copies, banners) to improve campaign performance.
    • Analyze campaign performance to gather insights, and find new opportunities to acquire more leads.
    • Be the go-to person for digital campaigns' audience, measurement, and attribution discussions.
    • Monitor market & industry trends as we all competitor activities and apply them for strategy creation.
    • Coordinate with the regional teams for budget planning, best practice sharing, and align on corporate guidelines.

    Requirements:

    • Bachelor's degree with at least 5 years of relevant experience is preferred
    • Bilingual in Japanese and English with good verbal and written skills to facilitate cross-border discussions and collaborations across stakeholders.
    • Proficiency in digital advertising platforms (ex. Google Ads) is advantageous
    • Strong analytical skills with the capability to utilize tools such as Google Analytics and Google Search Console
    • Open-mindedness, resourcefulness, and proactiveness to find creative solutions
    • Positive, team player, and energetic attitude
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