Regional Manager- SEA - Malaysia, Kuala Lumpur - QS Quacquarelli Symonds

Description

Why QS

At QS, our culture fosters a flexible working environment that encourages our employees to own their career whilst personally and professionally thriving. We collaborate, respect, and support each other – and as a company, our values underpin these.

Our mission is to empower motivated people around the world to fulfil their potential through higher education, and to ensure everyone has the same opportunity to achieve that potential. We celebrate the diversity of our teams and believe through sharing our experiences we can learn from one another and become stronger together, which enables us to achieve our goal.

At QS, you'll be responsible for implementing real change in the international higher education landscape, full of exciting and interesting challenges where you can drive positive impact across the business.

In October 2023 we were thrilled to be included in Newsweek's Top 100 Most Loved Workplaces in the UK list which is compiled using employee sentiment and satisfaction data.

Using insights from more than two million employees in organisations with 50 to 100,000 members of staff, the list recognises workplaces where employees feel most respected and appreciated.

The role

This role will lead the University's student recruitment strategy and operations in Southeast Asia – to drive international student numbers. Alongside mainstream recruitment and marketing activities in this region, the post-holder will develop a range of strategic, recruitment orientated international partnerships including successful working relationships with key partners and stakeholders in this region (such as recruitment agents; universities; schools; colleges; the British Council, alumni and graduate employers) to increase recruitment of the best prospective students from the region to The University of Brighton.

The role holder will maintain specialist knowledge and expertise on the region to drive an agile response to market opportunities. They will serve as ambassadors for the University in the region enhancing the image of the University internationally to advance student recruitment and other international agendas.

The role will not have line management responsibility initially but as the territory expands this may form part of this role.

Role responsibilities:

• To lead on the development, implementation, monitoring, evaluation, risk management of the Recruitment Strategy and operations plan for the designated markets to include the development of the articulation channel of recruitment.
• To provide expert advice and guidance to University colleagues, including Recruitment, Admissions, Visa Compliance and other Schools-based managers, on key issues concerning student recruitment in Southeast Asia, Including the provision of market, institution and qualifications guidance by the International Office to the wider university.
• Management of selection, monitoring, performance and target setting of agent relationships in the designated region.
• To provide high levels of customer service to agents, applicants and other key recruitment stakeholders
• To conduct research on designated markets to produce effective and costed marketing plans.
• To support the wider University, Directorate and Divisional aims, working with the Senior Management Team of the International Office and the wider Marketing & Communications function and other appropriate University colleagues on matters of strategic importance including alumni engagement.
• To contribute to the wider International Recruitment Strategy for Asia.
• To develop and manage practices and procedures that ensure that confidentiality is maintained in line with data protection requirements and University Policy.
• To undertake such other duties as may be required from time-to-time by the Head of Internationalisation and the International Manager (Asia) commensurate with the level of responsibility of the role including representing the University in meetings with partner organisations.
• To ensure the provision of accurate information, advice and guidance to prospective students and other key stakeholders on issues relating to student recruitment and admission to the University of Brighton
• To manage senior management and academic visits to the region, by organising in-country recruitment activities and providing logistical support for travelling staff.
• Monitor and manage all KPI's and take necessary interventions with regards to the enquiry to enrolment pipeline.
• Select, plan and execute student recruitment events that will maximise recruitment of quality students to the University. This will involve significant travel in the region (12 – 16 weeks)
• To lead on the University's digital marketing activities in the region collaborating closely with Marketing colleagues including the International Marketing officer in the development of marketing collateral for the target audience.
• To keep abreast of key policy developments that may impact on student recruitment and admissions.
• To ensure that confidentiality of information is maintained in line with data protection requirements and University Policy.
• To build positive relationships with school counsellors, agents, independent career counsellors, parents and other key stakeholders.
• To build positive relationships with graduate recruiters and share leads with the University's employability team.
• To undertake such other duties (for the office or more widely in support of enhancing the student experience) as directed by the international Manager (Asia) and Head of Internationalisation, commensurate with the level of responsibility for the role.

Key skills and experience:

Essential

• 3+ years of working experience in Higher Education sector
• Experience of International Recruitment operations and/or strategy development in designated market
• Budget Management experience
• A high level of English Language competency
• Up to date knowledge of the UK university application process and issues facing prospective international students and their advisers in relation to university admissions.
• A proven understanding of the Southeast Asia HE system.
• Excellent customer service and communication skills (written and oral) demonstrating an ability to deal with a wide range of people with varying levels of understanding, with experience and aptitude for developing and delivering engaging presentations to a variety of audiences.
• A flexible team player with the ability to support colleagues including outside of the designated region of responsibility.
• Willingness to travel within the region and to the UK.
• Demonstrates an ability to be creative and solve problems, with experience of contributing to the development and improvement of systems and procedures.
• Strong numeracy skills, demonstrating accuracy and attention to detail.
• Excellent computer skills, with experience of using Microsoft Office.
• Demonstrates a commitment to international relations and the ability to work effectively and independently in a variety of contexts.
• Commitment to the University's values and behaviours.

Desirable

• Line management experience.
• To possess a degree (preferably from a UK university), relevant professional qualification and/or substantial experience of delivering educational marketing activities.
• Extensive experience in a similar role in the education sector in designated or elsewhere.

This post requires a substantial amount of travel within the region and periodic travel to the UK for training purposes. Appointees must, therefore, be prepared to undertake such travel and to work outside regular office hours, including evenings and weekends as necessary. The University operates arrangements to recognize this working pattern and to ensure an appropriate balance between working and non-working time.

So, who are we and what do we do

QS is the world's leading provider of services, analytics, insights, and intelligence to the global higher education sector - supporting university excellence across the world. Our student recruitment and enrolment solutions enable universities and business schools to connect with talented individuals seeking to further their academic progress and career development. Our portfolio of professional services includes consultancy, student mobility and academic partnerships management, and branding solutions. We publish highly visible and influential rankings of international universities, including the QS World University Rankings which reaches a global audience of hundreds of millions of people.

Founded in 1990, our activities span across 50 countries, working with over 2000 of the world's leading higher education institutions and over 12,000 employers.

Headquartered in London, QS has over 750 employees globally with offices in Australia, Malaysia, India, Romania, Singapore, France, Germany, and the USA. QS keeps growing organically, through acquisition and by recruiting top talent across key regions.

Equal opportunities

QS Quacquarelli Symonds is proud to be a fair and equal organisation where everyone has the same opportunity to achieve their full potential, irrespective of their background or personal attributes. We celebrate our diversity and believe through sharing our experiences we can learn from one another, be stronger together, and enable our business to thrive.