Atʋɭ Rʌɩ

Having ~6+ years of experience in a Digital Marketing background where successful handling SEO, SMO, Content Development & Content Moderation. Presently working in Malaysia with Accenture as a Business Transformation Senior Analyst. 

Project Salsa: (Bytedance)
1) AHT Baselining Study for Hindi & Arabic Market
2) AIDT Deployment for all Markets
3) Flashcard Deployment for Thai Market
4) Quality Framework 

Project Hawk: (Lazada, Alibaba)
1) Preparing OE Documents for all LOB (Ads Review/P&C/UGC/Appeals/Regional/RAAS/IPR/Fraud)
2) Driving Insights & Ideas to all LOB's
3) BT Orientation
4) End to End Study for entire Project Hawk
5) Transformation Roadmap for Project Hawk
6) Completed "Keyword Highlighter" Project for Ads, P&C & UGC where identified Annualized Benefit of $9K
7) Driving "Policy Decision Map" Project for IPR LOB which increase the Quality Score from 98% to 100%
8) Driving Time & Motion Study for all LOB's (Ads, P&C, UGC, IPR, Regional, Fraud, Appeal & Risk)
9) Driving Ideation League to generate Ideas & Insights 
10) Time & Motion Study for Single Tabs Vs. Multiple Tabs to understand which process is better for reviewers to increase their Productivity & AHT for P&C & Identified Annualized Benefit of $29K
11) Time & Motion Study for AHT Vs. SOW regarding Capacity Plan
12) Completed "Ask Me Query Tool" Project for Ads, P&C & UGC where Identified Annualized Benefit of $3K
13) Completed "Manual Task Project" for all LOB's and Identified Annualized Benefit of $62K
14) Completed "Automate Normal/Pass Button" for UGC and Identified Annualized Benefit of $500
15) Completed "Automate Violate Button" for UGC and Identified Annualized Benefit of $600
16) Completed "Hyperlink to URL" Project for UGC and Identified Annualized Benefit of $3K
17) Completed "Project CAR C" for UGC and Identified Annualized Benefit of $3K
18) Completed "Product Based Sorting" Project for Ads and Identified Annualized Benefit of 14K
19) Completed "Auto Zoom" Project for P&C and Identified Annualized Benefit of $500
20) Completed "Optimized Detail Tab" Project for Ads & Saving 1K Hrs. annually

1- Trained in Lean Six Sigma Green Belt Certification in 2020

2- Completed Master of Business Administration (MBA) in 2018. Specialization in IT & HR

3 - Completed Master of Computer Application (MCA) in 2016. Specialization in Computer Science

4- Completed Bachelor of Computer Application (BCA) in 2014.  Specialization in Computer Science