
Deva Ganesan
Marketing / Advertising / Public Relations
About Deva Ganesan:
I am eager to bring my 11+ years of expertise in digital marketing, business development, and strategic leadership to a forward-thinking organization that values growth, innovation, and digital transformation.
As a Head of Digital Marketing & Business Development, I have successfully led SEO, SEM, AI-driven marketing, and corporate training initiatives, driving significant business growth and market expansion. My track record includes:
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40% increase in student applications at Perdana University through optimized ad spend & strategic PPC/content marketing.
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60% revenue growth at SEA Nexgen World Marketing by implementing a 360-degree digital marketing strategy.
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300% boost in organic search rankings through effective SEO & SEM strategies.
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10,000+ professionals trained as an HRD Corp Accredited Trainer, empowering teams across industries.
Recognized with Leadership Excellence (2023), Best Mentor (2020), and Outstanding Trainer (2018) awards, I am passionate about driving impactful marketing strategies, leading high-performing teams, and fostering digital innovation.
πΉ Looking for opportunities to contribute my expertise in digital marketing leadership, AI-powered marketing, and business development.
πΉ Excited to connect with professionals and organizations focused on scaling digital strategies and market growth.
Experience
With 11+ years of experience in digital marketing, business development, and strategic leadership, I have successfully led SEO, SEM, AI-driven marketing, and corporate training initiatives, driving business growth and digital transformation.
Currently, as Head of Digital Marketing & Business Development at IPROS EduTech, I lead digital transformation strategies, optimize marketing campaigns, and drive lead generation efforts. Previously, at Perdana University, my digital strategies increased student applications by 40%. At SEA Nexgen World Marketing, I executed a 360-degree digital marketing strategy, resulting in a 60% revenue increase and a 300% boost in organic search rankings.
As an HRD Corp Accredited Trainer, I have mentored 10,000+ professionals in digital marketing, AI, and business growth. Recognized with multiple awards, including Leadership Excellence (2023) and Outstanding Trainer (2018), I am passionate about driving impactful marketing strategies and leading high-performing teams.
I specialize in AI-powered marketing, SEO/SEM, strategic growth initiatives, and corporate training, helping businesses enhance their market positioning and digital success
Education
π Master in Business Administration (MBA) β Saito University 2025
π Master of Digital Marketing β Max Business School (2021-2022)
π Advanced Diploma in Mastering Digital Marketing for Consultants β Advanced Learning Interactive Systems Online (2020-2022)
π Diploma in Security Management & Law Enforcement β Saito University College (2013-2015)
π Diploma in Computer Networking β Department of Skills Development (DSD) Centre (2021-2022)
Additionally, I hold multiple industry certifications, including:
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HRD Corp - Accredited Trainer
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SEO Fundamentals β Semrush Academy
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Digital Marketing Fundamentals β Google Certification
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AI-Powered Marketing β Semrush
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Advanced Social Media & YouTube Monetization Strategies
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