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    Copywriter (Bahasa Melayu) (Freelance) - Malaysia, Kuala Lumpur - Hogarth

    Hogarth
    Hogarth Malaysia, Kuala Lumpur

    2 weeks ago

    Default job background
    Full time
    Description
    Hogarth is the Global Content Experience Company. Part of WPP, Hogarth partners with one in every two of the world's top 100 brands including Coca-Cola, Ford, Rolex, Nestlé, Mondelez and Dyson. With a breadth of experience across an extensive range of sectors, Hogarth offers the unrivaled ability to deliver relevant, engaging, and measurable content across all channels and media - both established and emerging.

    The number of channels at our fingertips; the need for speed; and the drive for mass personalisation, all mean that brands need different solutions.

    Our global team of over 6,000 craft and technology experts brings together creative, production and innovation to help clients navigate this exciting and ever-changing world of today's content experience.

    Overview

    As an integral part of the team, the Copywriter (Bahasa Melayu) will help shape the creative direction and transcreation of content in Bahasa Melayu and be responsible for creating clear, concise and compelling copy for the client's web, in-store, eDMs and other marketing communication platforms in Malaysia.

    The ideal candidate is technically-savvy, possesses a keen eye and an exceptional attention to detail to ensure clarity and accuracy in each project copy. He/She should be flexible, adaptable and results-driven, with the skills to work across stakeholders, and an ability to focus and prioritise in a fast-paced, ever-changing environment.

    You will be required to build strong working relationships with the in-market and global teams to ensure delivery of linguistically and tonally perfect campaigns that will ensure the client's products stand out in your market.

    Responsibilities

    • Transcreate/Write, review, and elevate campaign copy that result in effective and compelling communication for the client's brand and products across Malaysia
    • Maintain consistency in the brand's tone of voice regardless of media format
    • Ensure all messages are clear, follow the spirit of the English master copy and communicate the same strategic or product message
    • Guide and maintain the quality of the translated long copy
    • Review, rewrite and approve all translated marketing copy from our translation partners
    • Work with a team of other copywriters, editors and translators and take full responsibility for the quality and accuracy of their work
    • Validate TV, print and digital advertising created by our advertising agency and help steer the team in decisions made on behalf of the client

    Qualifications

    • Accomplished advertising creative director/senior copywriter (for Bahasa Melayu copy across Malaysia)
    • Creative thinker with solid copywriting skills and thorough understanding of tone/brand voice
    • Worked on international and local brands
    • Confident when presenting creative ideas and able to do that in a simple, clear way, with just the right amount of detail
    • Cares about the craft and obsessed with excellent writing that is thoughtful, meaningful, clear, inspiring and provocative at times
    • A conceptual creative who can come up with big ideas (when needed) but also capable of paying attention to the smallest details. Like punctuation.
    • Exceptional verbal and written communication skills in Bahasa Melayu and English
    • Understanding of language subtleties (especially when it comes to adapting creative)
    • Team player – easy to get along with and able to work closely with Editors and wider production teams
    • Possess a good sense of humour (trust us, there'll be days when you'll need it)
    • Must be able to perform effectively and efficiently under time pressure.
    • Must be flexible and able to adapt within an environment of constant change
    • Must be able to travel to Singapore at times as required, for several weeks at a time

    Diversity & Inclusion

    Hogarth is an equal-opportunity employer. That means we believe in creating a truly inclusive culture that values diversity, equity and inclusion for everyone through our ideas, our people, how we behave and how we conduct ourselves. We strive to recruit people from diverse backgrounds and support them to achieve long-term success. This not only makes Hogarth a better company and place to work, but an environment where everyone can give their point of view, experience connection, enjoy opportunity and feel a sense of belonging.

    We welcome applications from everyone, regardless of race, ethnicity, religion or belief, gender, gender identity, age, national origin, marital status, military veteran status, genetic information, sexual orientation, or physical or mental disability. As part of our commitment to making our hiring processes as equitable as possible, we are currently rolling out a policy which ensures that hiring managers review CVs only after they have been processed through an automated anonymisation system. This aims to ensure that all candidates are considered for interview based solely on their experience and what they can bring to the role. The solution, provided by MeVitae, scans and redacts CVs to reduce potential reviewer bias.

    Please contact [HIDDEN TEXT] if you need the job advert or form in another format.

    Data

    We rely on legitimate interest as a legal basis for processing personal information under the GDPR for purposes of recruitment and applications for employment.

    When you click the Submit Application button at the bottom of this page, this will send all the information you have added to Hogarth WW. Before you do this, we think it's a good idea to read through our Privacy statement. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.
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