Services provided
I am currently living and working in Kuala Lumpur, Malaysia as a Creative Director. I have a total of 24 years of experience in web, digital and print media bringing a proven knowledge of creative strategy, vision, communication and management with an emphasis on social media and usability for global brands. In the past I have worked independently and also with a number of teams to deliver industry-recognised creative solutions for top global companies. My experience lies in driving brand engagement across social, web and print platforms.
Through the years I have gathered extensive experience managing teams of diverse personalities / nationalities in deadline driven environments. I have the ability to effectively and profitably manage day-to-day business operations at multiple locations be it territorial, regional or global operations.
I am looking at opportunities and the possibility of relocating to work and live in Portugal.
Experience
RMJ CONSULTING (Kuala Lumpur, Malaysia), Feb 2022 to Present
Creative Consultant Social Media & Web / Graphic Design
Responsible for visualisation and conceptualisation of all Social Media creatives. Content and Design creation for all advertising creatives, marketing collateral and digital designs. Regular maintenance of the company website. Additional responsibilities include writing Blogs, IT and tech help and support.
CLASSIC SHIELD SDN. BHD. (Kuala Lumpur, Malaysia), Oct 2019 to Oct 2021
Creative Director @ INtuition
Responsible for creating all advertising creatives, marketing collateral and digital designs. Set branding guidelines. Team leader to develop all Social Media strategy and presence. Content writing for various projects and policies. Maintain IT infrastructure, Oxford Online placement tests and student management systems at the centre. Responsible for maintaining web & email hosting servers. Integral part of the management team. Spearhead new projects and oversea new business synergy. Responsible for implementing online learning technologies and web-based solutions by understanding the needs of parents and how crucial collaborative learning can benefit children. Created and regular maintenance of the company website.
PLANETWORKX.COM (Dubai, UAE), 2007 to PRESENT
Sole Practitioner Permit / Web Design
Meet with clients to gather requirements, design websites and outline schedules. Independently handling website design projects from the initial mock-up, wireframe and design implementation to the go-live stage. Key User Interface (UI) designer for various website projects. Logo and Corporate Identity design for various small to medium-size businesses. SEO, website support and Google AdWords and Analytics accounts setup.
REBEL RESOURCES SDN. BHD. (Kuala Lumpur, Malaysia), 2011 to Dec 2015
Creative Director
Leading strategic digital experience design for various web projects. Designing business and website plans as per client requirements. Managing several website projects simultaneously in Malaysia & UAE. Responsible for Google AdWords and Analytics accounts setup along with monitoring, monthly statistics and reviewable measures documentation generation for various clients.
KEY PROJECTS
The Arts Central
Responsibilities included Brand development and wireframe design. Key (UI design) for the project. Directed the programming team by presenting new ideas to be used as guidelines while devising strategies.
NEWS PRINT FEATURE
The website was featured in Focus Malaysia
Art contributions and content provider for Focus Malaysia: May - Oct 2013
MEDCOMM HOLDINGS (Dubai, UAE), 2005 to 2007
Lead Web (UI) and Graphic Designer
Team leader for implementation of an Exports tracking software. Corporate Identity and Branding. Multimedia CD presentation creation for various pharmaceutical products.
EMIRATES CENTER FOR MANAGEMENT & IT (Dubai, UAE), 2004 to 2005
Teacher
Taught courses for the Becker College (USA) program of Graphic Design offered by ECMIT. Course subjects included Web Design, Advance Web Design, and Presentation / Graphic Design. Responsible for creating student guidelines, course material and grading.
ECOSSE MEDICAL PRODUCTS LTD. (Dubai, UAE), 2002 to 2005
Lead UI Designer
Key (UI design) for an e-commerce B2B portal website (Working Pharmacy) selling
Life-Style drugs. Monitored each and every step of the design & programming execution to ensure adherence to guidelines. Corporate Identity & Branding for various group companies. Design and conceptualization of various group animated presentations.
E-GLOBALRESOURCE (Dubai, UAE), 2001 to 2002
Lead Web (UI) and Graphic Designer
Team leader for various web projects undertaken by the group. Corporate Identity & Branding for various group companies. Concept Design and creation of Websites, Promotion Ads, Posters, Menu cards etc. for Modena International LLC and group companies Pizza Express and Spice Cafe Dubai.
AL ROSTAMANI INFORMATION SERVICES (Dubai, UAE), 2000 to 2001
Lead Web Design
Responsible for a team of web designers and programmers. Managed deadlines and delivery of Flash, Static and Dynamic websites. Collaborated with various group companies and provided creative vision.
KEY PROJECTS
UAE Air Force, Minhad Airbase - Aviator Badge
Nissan, Middle East - Website
Thomas Cook, Middle East - Website
THE INDIAN EXPRESS GROUP (Mumbai, India), 1997 to 2000
Web Design Team Head
Headed a creative team of individuals responsible for creating various client websites. Responsibilities included, motivating the team and providing creative insight for various client projects.
KEY PROJECTS
Indian Express Online - Website
Celebrity Chat for famous Bollywood Film Personalities - Chat Website
AWARDS
Advertising Club, India – Best website design award, UB Group - Kingfisher World
Education
RACHANA SANASAD
Diploma in Commercial Art (Photography), 1994-1997
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