Marketing Executive - Malaysia - MR DIY Malaysia

MR DIY Malaysia Malaysia

3 days ago

Full time

Description

Job Scopes

Conduct thorough market research and competitive analysis to identify trends, insights, and opportunities.
Plan & create campaigns by conceptualizing based on market and competitive trends/themes and seasonality including setting campaign goals, defining messaging, duration, mechanics, products, and appropriate marketing channels.
Develop go-to-market strategies for major campaign launches based on approved budget & findings.
Execute & ensuring all campaigns are delivered effectively and on time, and properly distributed across all marketing channels.
Create and disseminate marketing content across selected channels, ensuring that it aligns with the campaign's objectives and messaging.
Collaborate & coordinate across multiple teams and departments. Maintain good relationships with external stakeholders.
Continuously monitor and evaluate the campaign performance, making data-driven adjustments as needed to optimize results.
Analyze the campaign performance by utilizing various metrics to gain insights into the effectiveness of current strategies to improve for next campaign.
Develop marketing strategies based on data analysis and findings. Create plan to achieve long-term and short-term goals.
Work on budget allocation, ensuring that resources are allocated to initiatives that align with the overall marketing strategy.
Requirements:
Bachelor's degree in Marketing, Business Administration, or a related field.
Excellent communication and interpersonal skills to collaborate effectively with internal and external stakeholders.
Proficiency in conducting market research and competitive analysis.
Results-oriented mindset with a track record of achieving marketing goals.
Analytical mindset with the ability to derive insights from data.
Proficiency in marketing software and tools.

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