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    Marketing Operations - Selangor, Malaysia - Optimum Solutions (Singapore) Pte Ltd

    Optimum Solutions (Singapore) Pte Ltd
    Optimum Solutions (Singapore) Pte Ltd Selangor, Malaysia

    2 days ago

    Default job background
    Part time Technology / Internet
    Description
    Key Responsibilities

    • Setting up and optimising Digibanks's assets across in-app / base marketing
    platforms.

    • Beyond setting up, you will also be responsible for tracking the overall performance
    of each campaign within our app.

    • Bonus - if you're familiar with MarTech solutions (or are a fast learner and have a
    keen interest to learn how MarTech platform solutions works)

    Daily responsibilities include:

    • Support the Campaign Operations team with in-app marketing campaign setup like
    Banners, EDM

    • Needs to be comfortable and/or quick to learn setting up on platforms
    • Work with the respective Marketing and Commercial teams to plan out the best inapp user journeys for each campaign
    • Track and share monthly campaign performance updates Work closely with Regional MarTech and Product team - to get updates on latest platform capabilities for in-app advertising, marketing, campaign design and set up enhancements. And then localize it to the local team.
    • At least 2-3 years of working experience in Marketing Performance/ Campaign Operations fields
    • Good team player, able to work in a fast paced environment
    • Loves problem solving operational inefficiencies
    • Big believer in simplifying user experiences within the app
    • Strong communication skills
    • Comfortable working with Martech solutions
    • Experience / Exposure to communication & HTML Coding tools such as Lean Plum, HTML5 will be added advantage
    Traits

    • Have the basic understanding of planning for 'best in-app user journeys and experiences'
    • Have a flair for solving and optimizing for campaign operational (and even technical) challenges
    • Love working in a dynamic and fast paced environment.
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