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    Content Strategist - Malaysia, Kuala Lumpur - admirall

    admirall
    admirall Malaysia, Kuala Lumpur

    1 week ago

    Default job background
    Full time
    Description

    About the role

    As the Content Strategist, you will be part of a fast-growing team working on global and local accounts, collaborating with the Design, UX/UI and Performance (performance marketing and lifecycle marketing) teams.

    You are a critical thinker, gifted storyteller, and brand builder with an in-depth understanding of how strategy, creativity (content, design, and copy) and digital media can help deliver results for clients.

    You are the key player in the first level of idea generation, capable of executing independently and leading stakeholders through the strategic and creative process. You think both creatively and analytically, using data and insights to translate business objectives into relevant campaign strategies that engage targeted audiences across digital marketing channels.

    Other key responsibilities:

    • Manage the creation of all campaign strategies and content plans across clients and their respective digital marketing channels.
    • Ensure brand tone of voice consistency and high-quality work across all projects; ensuring the creative product and brand standards are upheld and executed to the highest quality standards.
    • Responsible for the strategic planning of content across all digital channels: web, E-commerce, Social media, Online advertising, Email, CRM & Marketing Automation, etc.
    • Develop content plans, create content wireframes, develop creative briefs and assist with project managing content execution.
    • Scope, write and communicate creative briefs using project management tools, ensuring all briefs are executed on time, in full.
    • Ensure quality standards and deadlines are met. This includes taking responsibility for proofreading and doing final cross checks before any campaign goes live.
    • Work closely with both the User experience (UX) and Performance (PFM and LCM) teams to use research, data and insights to enhance your understanding of customer behaviour, audiences and digital platform engagement.
    • Present digital campaign strategies and content plans to stakeholders, clearly articulating strategic rationale to obtain approval.

    To be successful, you will have:

    • 3 to 5 years working experience in content strategy and planning; experience working in agency environment is a plus.
    • Possess high level of creativity, analytical skills to deliver results in an ever-evolving digital world.
    • Ability to work effectively with different teams and stakeholders

    More about us:

    Meet the 'anti-agency agency'. Instead of driving you to exhaustion, we drive you to grow.

    • Work-life balance - reasonable work hours, most importantly, the weekend is yours.
    • High salaries - remunerate according to your experience and the value you bring to the team.
    • Transparent career path - career growth to be the lead for a team.
    • Annual salary reviews - salary increment based on your performance.

    Join a global, employee-first environment that will accelerate your career.

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