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    Senior Product Executive - Petaling Jaya, Malaysia, Selangor - Hoe Pharmaceuticals Sdn. Bhd.

    Hoe Pharmaceuticals Sdn. Bhd.
    Hoe Pharmaceuticals Sdn. Bhd. Petaling Jaya, Malaysia, Selangor

    2 weeks ago

    Default job background
    Full time
    Description

    Job Purpose

    • To manage product and brand management to ensure the Company's sales objectives are met profitably.
    • To develop marketing plans and implement ATL & BTL activities.
    • To conduct market evaluation and market analysis.
    • To monitor and control A & P expenditure within budget allocation.
    • To keep abreast with healthcare business activities and current market situation.

    Job Description

    Marketing Implementation

    Provide marketing plan & strategies to achieve the assigned product In-Market Sales Target, Product Profitability, Department Mission and Market Share Growth.

    • Ensure that all activities (ATL & BTL) are planned and executed effectively to achieve the desired results within the Company's Code of Conduct & respective regulations.
    • Maximize ROI on A&P spending.
    • Provide and update product information and directions to sales team.
    • Execute appropriate marketing activities to create product awareness and better disease understandings among healthcare professionals and end-users.
    • Gather and analyse market data to enable to plan effective marketing and sales activities.

    Supply Chain Coordination

    Forecast In-Market commercial & FOC goods to ensure that all items have sufficient inventories at distributor within contract inventory level.

    Product Development

    • Identify potential candidate for assigned product portfolio expansion together with market / competitor info.
    • Evaluate R&D samples to ensure new products can be accepted by market.
    • Evaluate sales & profitability to ensure new product development profitability.

    Job Requirement

    • Candidate must possess at least Degree in Marketing/Pharmaceutical related education background
    • Minimum 1-2 years' working experience in Marketing preferably in Healthcare or Pharmaceutical industry.
    • Initiative, dedication, commitment, and a team player.
    • Pleasant personality with good communication and interpersonal skills.
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