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    E-Commerce Merchandising Manager - Malaysia, Kuala Lumpur - Al-Ikhsan Sports Sdn Bhd

    Al-Ikhsan Sports Sdn Bhd
    Al-Ikhsan Sports Sdn Bhd Malaysia, Kuala Lumpur

    2 days ago

    Default job background
    Full time
    Description

    The Ecommerce Merchandising Manager plays a critical role in shaping the online shopping experience, optimizing product listings, and maximizing sales. They are responsible for product selection, pricing strategies, promotions, and the overall presentation of products on the e-commerce platform. This role demands a combination of strategic thinking, analytical skills, and strong communication and collaboration abilities.

    Responsibilities

    1. Merchandising Strategy: Develop and execute an effective merchandising strategy for the company's e-commerce platform. This includes curating product assortments, pricing strategies, and promotional plans.
    2. Product Selection: Collaborate with retail product and procurement teams to select products for all online channels, considering market trends, customer preferences, and sales performance.
    3. Product Presentation: Optimize product listings by creating compelling product descriptions, images, and pricing. Ensure consistency in product presentation and accurate information.
    4. Pricing Strategy: Develop and maintain competitive pricing strategies while considering profit margins, market conditions, and customer value.
    5. Promotions and Campaigns: Plan and execute online marketing campaigns, promotions, and discounts to drive sales and enhance the customer shopping experience.
    6. Category Management: Organize and manage product categories and subcategories, ensuring a logical and user-friendly structure.
    7. Inventory Management: Collaborate with inventory and fulfilment teams to monitor stock levels, reduce overstock, and prevent stockouts.
    8. Sales Analysis: Use analytics tools to analyse sales data, track performance, and identify opportunities for improvement. Adjust product selections and strategies accordingly.
    9. User Experience (UX): Collaborate with the design team to create visually appealing and user-friendly product pages that enhance the online shopping experience.
    10. Competitor Analysis: Stay informed about competitor offerings, pricing, and merchandising strategies. Use competitive insights to adapt and improve merchandising tactics.
    11. Cross-functional Collaboration: Collaborate with cross-functional teams to ensure seamless integration of e-commerce operations.

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    Qualifications

    • Bachelor's degree in business, marketing, commerce or a related field.
    • 3-5 years of experience in e-commerce merchandising or product management.
    • Proficiency in e-commerce platforms (e.g., Shopify, Magento) and online marketplace platforms (e.g., Lazada, Shopee, TikTok, Zalora etc).
    • Strong knowledge of e-commerce platforms, content management systems, and digital marketing tools.
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