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Shah Alam

    Senior Specialist, Beverage Innovation - Shah Alam, Malaysia - Agensi Pekerjaan Job Expert Sdn Bhd

    Agensi Pekerjaan Job Expert Sdn Bhd
    Agensi Pekerjaan Job Expert Sdn Bhd Shah Alam, Malaysia

    6 days ago

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    Description

    Key Responsibilities of the role:

    Trend Analysis and Market Research

    • Lead the ideation and conceptualization of new beverage concepts, drawing inspiration from market trends, consumer insights, and internal innovation initiatives.
    • Develop innovative and differentiated beverage recipes that align with our brand identity, target audience, and business objectives.

    Product Development

    • Create and enhance drinks menu that fill a niche in the competitive F&B market.
    • Responsible to develop new beverage based on market trend, sales data, operation effectiveness and customer demography.
    • Generate innovative and creative ideas to merge food and beverage as a single SKU.

    Product Lifecycle Optimization

    • Grow - Drive product growth through application of key ingredients into other SKUs.
    • Maintain - Introduce product variations, extensions and/or recipe improvements, identify cost reduction opportunities.

    Cross Functional Team Collaboration

    • Provide insights for Product Go-to-Market team to craft go-to-market strategies.
    • Work with other departments (Supply Chain, QA, Marketing, Operations, Halal) to assess overall feasibility of product launch timeline.
    • Collaborate closely with Go-to-Market team to plan for product deployment.

    Requirements of the role:

    • Minimum of 3-5 years of experience in food or beverage product development, culinary innovation, or related roles within the F&B industry.
    • A passion for food or beverage innovation, with a keen understanding of flavor profiles, ingredient functionality, and techniques.
    • Knowledge of food science principles, food safety regulations, and quality assurance standards.
    • Proven track record of successfully managing innovation projects from concept to commercialization, including experience with cross-functional collaboration and project management tools.
    • Excellent communication and interpersonal skills, with the ability to effectively present ideas, influence stakeholders, and build consensus across teams.
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