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Subang Jaya

    Marketing Officer - Petaling Jaya, Malaysia, Selangor - FUJIFILM (Malaysia) Sdn. Bhd [Official]

    FUJIFILM (Malaysia) Sdn. Bhd [Official]
    FUJIFILM (Malaysia) Sdn. Bhd [Official] Petaling Jaya, Malaysia, Selangor

    5 days ago

    Default job background
    Full time
    Description
    Job Responsibility

    • Conduct in-depth research to identify potential instax B2B markets, industries, and niches with growth potential. Analyze market trends, competitor activities, and customer needs.
    • Collaborate with the marketing team and other relevant departments to create a comprehensive B2B expansion strategy aligned with the company's goals and objectives.
    • Utilize various lead generation techniques such as email marketing, cold calling, social media outreach, and content marketing to identify and attract potential B2B clients.
    • Create detailed customer profiles and buyer personas to understand the unique needs, pain points, and preferences of B2B clients.
    • Develop and execute B2B marketing campaigns tailored to the target audience, emphasizing the value proposition and benefits of the company's products or services.
    • Collaborate with the sales team to provide them with the necessary marketing materials, leads, and insights to facilitate B2B sales conversions.
    • Regularly measure and analyze the effectiveness of B2B marketing campaigns and strategies using key performance indicators (KPIs). Adjust strategies based on data-driven insights.
    • Ensure all marketing activities comply with relevant industry regulations and company policies.
    • Liaison with external digital agency on social content calendar planning, social media advertising/campaigns on platforms like Facebook, Instagram, and LinkedIn.
    • Basic knowledge on RM, Email Marketing and other analytic tools (e.g. Google Analytics).
    • Preferred with proven working experience of 2 year in a fast-paced, operational role with an ability to strive under pressure.
    • The Senior Marketing Executive role will focus on conducting market research, developing B2B expansion strategies, identifying and attracting potential B2B clients, and executing B2B marketing campaigns.

    Job Requirements

    • Baseline knowledge of traditional and digital marketing, content marketing, and social media marketing
    • Experience with B2B Marketing & Business Development is a huge advantage for Senior Marketing Executive
    • Fast learner, growth mindset, and ability to multitask while being detail-oriented.
    • Strong verbal and written communication skills
    • Microsoft Office proficiency is required.
    • Able to work immediately will be an added advantage.

    Job Benifits

    • Dynamic Working Environment
    • Above standard EPF Employer Contribution
    • Performance Bonus with Career Growth Opportunities
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