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    Brand Executive - Malaysia, Kuala Lumpur - Luen Heng F&B Sdn. Bhd.

    Luen Heng F&B Sdn. Bhd.
    Luen Heng F&B Sdn. Bhd. Malaysia, Kuala Lumpur

    2 days ago

    Default job background
    Full time
    Description

    Job Description:

    • Drive the delivery of business and marketing objectives of our brands (market share, volume, net sales, gross margin, operating profit, brand equity)
    • Develop long-term vision and strategy and translate into commercial plans. Own the creation of the executional plan, annual and brand plans
    • Champion and execute integrated 360 degree marketing campaigns including promotions, joint business plans with outlets
    • Reporting of brand performance, marketing activation results and overall contact person with brand owners
    • Engage sales and trade marketing teams to ensure delivery and execution of campaigns
    • Identify and work out relevant consumer and shopper insights

    Job Requirements:

    • Bachelor's degree / Diploma
    • Successful experience in brand management
    • Able to identify and determine key priorities and brand needs
    • Demonstrated strength in marketing competencies with particular strength in Brand Planning, Brand Strategy, Communication and Media Management
    • Ability to adapt to change and to operate effectively in time constrained and multiple priorities situation
    • Strong analytical, decision making, influence, communication & presentation skill
    • Experience leading cross functional groups
    • Achievement driven personality with ability to work in conditions which include multiple priorities, extended work schedules and specific time constraints
    • Able to inspire, motivate and lead multidisciplinary project teams to achieve outstanding results
    • Experience in people management and development, leading the team to the successful market executions
    • Minimum 1-2 years FMCG background for Executive level.

    The successful candidate will have the opportunity to build new premium brands in Malaysia or build brand equity for existing brands. The job welcomes many challenges and experiences for a rewarding career path.

    Our business deals with many multinational companies & premium brands

    The job welcomes many challenges and experiences for a rewarding career path.


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