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Subang Jaya

    Medical Brand Executive - Petaling Jaya, Malaysia - Abbott

    Abbott
    Abbott Petaling Jaya, Malaysia

    Found in: Talent MY C2 - 2 days ago

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    Description

    Main Responsibilities:

  • Assist in the medical marketing strategy planning and execution of tactical and ad-hoc activities in line with overall brand objective and brand strategy to drive healthcare professional (HCP) expert recommendation.
  • Support Marketing Manager to collaborate with Marketing, Medical and Regulatory Teams to build brand communication and sustainability.
  • Support Marketing Manager to collaborate with medical affairs to plan and execute key annual medical education symposium(s)/events including local/regional/international KOL identification and engagement.
  • Supports Marketing Manager to collaborate with Ethical Sales Managers and Commercial Excellence for planning, implementation, and follow-up of all in ethical channel core activities and monthly activities, including patient and sales materials for promotions.
  • Assist Marketing Manager to prepare brand's ethical marketing material and activities for approval and post event reporting/analysis
  • Gather data and prepare monthly reporting to ensure activities and strategies deploy are on track, achieve KPI and ROI.
  • Analyze results of activities and provide recommendations to Ethical Sales Team for improvements and implementations.
  • Builds close contact and collaborate effectively with internal and external stakeholders to ensure excellent execution of marketing activities.

    • Minimum Education & Experience:

  • Bachelor of Science degree (preferably in nutrition, life sciences or medicine)
  • Minimum 1-2 years' work experience.
  • Working experience in nutrition, healthcare or pharmaceutical industry would be an added advantage.
  • Highly articulate and persuasive in formal and informal presentations.
  • Excellent written and oral communications skills.
  • Energetic, creative, integrity and customer- oriented.
  • Willing to take challenges and work under pressure.
  • Continuous Improvement behavior.
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