- Plan and execute brand & business objectives; KPI's.
- Lead business analytics – consumer profiling, sales analysis, market share analysis & competitor reviews to interpret & strengthen brand strategic plans & objectives.
- Develop integrated marketing plans from product launches, promotions and media engagement to grow and build brand leadership.
- Develop & lead digital & social media strategies to increase brand engagement.
- Develop & drive brand merchandising guidelines & adhered across all different retail channel distribution.
- Manage brand A&P, P&L, forecasting and optimize brand investments.
- Be "hands on" and independently lead the brand by working closely with cross functional teams from sales team, finance and operations to achieve brand objectives.
- University degree in marketing or related business
- FMCG experience, critical to success with at least 1-2 years in a reputable FMCG company managing a brand
- Priority & preferably the candidate has experience managing SKINCARE/ FRAGRANCE brand
- Strategic & logical mindset, analytical & insights driven to create opportunities with agility
- Strong communication & interpersonal skills, bi-lingual (English & Bahasa)
- Team player, self – confident with strong leadership qualities
- Independent & Innovative, multi-task and good time management skills
- A go-getter with an attitude to outperform and deliver excellent results continuously
- Hybrid working environment.
- Complimentary goods
- Monthly employee engagement activities
- Fun yet challenging working environment
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Brand Executive
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Brand Executive/ Senior Brand Executive - Kuala Lumpur, Malaysia - LUXASIA
Description
LUXASIA is the leading beauty omnichannel distribution platform of Asia Pacific that has successfully enabled brand growth for more than 100 luxury beauty brands. Our integrated brand-building capabilities include luxury retail, online commerce, consumer marketing, and supply chain management. Since 1986, the company has partnered the world's finest brands, such as Aveda, Bvlgari, Calvin Klein, Diptyque, Hermes, La Prairie, Montblanc, and SK-II. We have also established Joint Ventures with the likes of LVMH Group, Elizabeth Arden, Puig, Yves Rocher, and By Terry. At the core of our business is a diverse and dynamic #OneTeam of 2000 talents that shape the face of luxury beauty, and delights consumers daily across our growing footprint of 15 markets.
Why Join Us?
At LUXASIA, we believe there is beauty within every talent – that is you.
We grow you by building your competencies and unleashing your potential. We have curated a vast portfolio of over 100 luxury brands across Asia Pacific, and growing. Your work will enrich the lives of millions of consumers across the region. With us, you get to be an entrepreneur, running the business like it is your very own. We give you the autonomy but not without guidance and genuine care. We are a diverse and inclusive team that is courageously innovative. Together as #OneTeam, we celebrate differences, embrace change, explore new ideas, take risks, fail fast, and drive results. While challenges at work are inevitable, the journey promises to be fulfilling.
With LUXASIA, an exciting career filled with robust professional growth awaits you. Isn't that beautiful?
Your Responsibilities:
We are looking for someone with:
Benefits of working in LUXASIA